SUSTAINABILITY STRATEGY

"Environmental awareness and sustainability" are the key elements of the vision of Vestel Group of Companies (“Vestel”), of which Vestel Elektronik Sanayi ve Ticaret AŞ (“Vestel Elektronik”) and Vestel Beyaz Eşya Sanayi ve Ticaret AŞ (“Vestel Beyaz Eşya”) are a member.

The increasing pressure on natural resources from the rapid change in social, economic and environmental aspects in the world poses a threat on the natural environment. As a global brand made in Turkey, we see respecting the values of this country and the natural environment as one of our most important duties. In order to use our country’s resources more efficiently, we continue our efforts aimed at reducing energy and water consumption in both our production processes and our products. We regard this as one of our greatest responsibilities to our country and to the world.

As Vestel, we are aware that our policy of environmental awareness will be sustainable only if we design our products in a responsible manner. From this point of view, we allocate a large budget for R&D activities in order to reduce the energy consumption of our products and to develop new environmentally friendly and recyclable materials for use in our products. When designing our products, we take into account factors like energy efficiency, reliability, elimination of hazardous chemicals, use of recyclable materials, reducing variety in material usage, less raw material usage, etc. as the main design aspects. Considering our annual production capacities of 15 million units in consumer electronics and digital products and 10.5 million units in household appliances, we are aware that an improvement in the design of a product will also improve various environmental effects (energy consumption, fuel consumption, reducing transportation related carbon emissions, reducing the use of packaging, etc.) in the supply chain, the production process and during and at the end of the useful life of the product, thus we continuously increase resources allocated to this area.

Vestel’s approach to sustainability has been shaped by the goal of a better future on the basis of its economical, human, environmental and social contribution. Vestel considers its own development to be equivalent to the development of society. With this awareness, Vestel is determined to support social responsibility projects with ample funds, initiate new projects and increase its efforts and contributions for a better future besides its contributions to economic and environmental sustainability.

Turan Erdoğan

Chairman of the Executive Committee
Vestel Group of Companies